In fact, it had the stereotypical image of Tight pants and Neon colors (yes, those we so dearly love on Gaper day). At about that time..,Whistler was also becoming a Global hub for Mogul skiers, Freestyle skiers and Hot Doggers and TMC (formerly known at this time as "The Mogul Corner") was started by then 16 year old Yosuke "Yo-ski" Henry Hamazaki in 1993. The shop was started in the upstairs storage space of his parents sports shop, Whistler Gifts & Sports..Yosuke was a competitive mogul skier at this time who competed internationally, and at Pro tour events. The dream of creating a "Gathering Place" for the worlds best skiers, and a hot spot for the Freestyle skiing community was the original goal of the young skier... Music, Skateboarding, Surfing, and Snowboarding had a profound impact on Yosuke as a child. and the shop incorporated these cultures into the Shop too.
"On any given day a Customer can demo skis / snowboards, have their equipment tuned by the best, shop for the raddest new gear, hunt for music in the record shop while possibly talking to one of the worlds best pro skiers who may have waltzed in to chill."
Later, a New School movement instigated by Mike Douglas, Jp Auclair, JF Cusson and Vincent Dorion, and many others....notoriously named the " New Canadian Air Force" would significantly change the face of skiing... TMC was the first shop of only a handful which would follow that would introduce this new sport to the world, which would later be named "Freeride" skiing / "Freeskiing"....Now TMC FREERIDERZ would be at the forefront of this movement by locally manufacturing outerwear of the same name...TMC
Fast forward 24 years, and TMC FREERIDERZ has become a diamond like multi-faceted shop. On any given day a skier/boarder can demo one of the years best skis / snowboards, have their equipment tuned with precision by the best, shop for the raddest gear, hunt for music in the record shop while possibly talking to one of the world best Pro skiers who may have waltzed in to chill.